Well things are moving faster, there's more work, and we are trying to get everything set for the launch and call for entries. I have been working on finalizing the Mission Statment and the About Page for the website, while also preparing to edit the press release. Zoe and I have met a few times this week, brainstorming and organizing everything we have for the PR launch. Today we met with a few of the directors to figure out what all they needed from the makerting department to plan ahead during this busy time. I have enjoyed seeing all the progress we have been making, the art departments fliers are looking good, we have several ideas to reach audiences, etc.
As for research, here are a few useful links I have found. They all pertain to marketing aspects of film festivals but give many inside tips and looks.
- http://www.scriptmag.com/resources/film-festivals/film-festivals-101
- http://www.kunocreative.com/blog/new-site/new-blog-style/marketing-strategy-qa-with-the-austin-film-festival
- http://www.digitaltraininginstitute.ie/20-festival-marketing-tips/
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